“I called it Define Fitness because I believe health looks different for everyone. You get to decide what it means to you.” From the border city of El Paso, Texas, to the heart of Millcreek, Utah, Valeria Macias has carved out a space that is deeply personal. Define Fitness, her women-centered studio, opened in the spring of 2025, is the culmination of a life journey shaped by hardship, healing, and the belief that fitness is for every kind of body.

“Edison House is not your grandfather’s social club,” explains George Cardon-Bystry, one of the co-founders and visionaries behind this dynamic, upscale social club in Salt Lake City. With deep roots in the area as an eighth-generation Utahn, George returned home to create a space that reflects the changing nature of the city and its community. Opened in late 2022, Edison House stands out as a modern reimagining of traditional social clubs, offering an inclusive, vibrant atmosphere that attracts a diverse membership.

“This is my first interview ever,” Molly Mullane laughs, admitting her slight trepidation at sharing her story. As the owner of two Club Pilates studios in the Salt Lake City area, Molly’s journey from a small farm town in Indiana to becoming a fitness business owner is both inspiring and relatable.