"I felt like that was not only unusual for my age, but also because I was a girl, and there weren’t any little girls hanging out at bike shops.” Heather Casey noticed that difference early, and it stayed with her. It shaped how she moved through cycling spaces and, years later, how she and her partner, Pat Casey, built Peak State Fit, a place where bike fitting, coffee, and conversation exist together, and where people are met with care rather than expectation.

“We wanted a name that could be trusted. We wanted a name that felt very established. Something that would be comfortable for people,” said Farmer & Chemist co-founder Jeffrey Dunn. Farmer & Chemist is a Utah-based wellness company built at the intersection of agriculture, science, and care for the human body. It is rooted in hemp and shaped by the people who came together to create it.

“We brand ourselves here as anti-dairy.” When Monkeywrench opened in 2017, the words beneath its logo were meant to do exactly what they still do today in 2026 - interrupt the familiar and invite a second thought. For some, the phrase sparks curiosity. For others, confusion. Either way, it lingers.

“I always knew I wanted to create something of my own, but I did not know if I could take the leap. Then life pushed me, and suddenly it was now or never.” Parfé Diem - two words that carry a meaning far beyond dessert - is about seizing the moment the way Parker Barbee finally did after decades of hustling, grinding, imagining, and doubting. And it is also about the person who stood beside him as he leapt: Marcus Martin - the steady, grounded, practical partner, the one who gave up a secure career so Parker could pursue his dream.

“It is my own little playground with really good pizza.” Stacy House grew up just south of Chicago in Coal City, a small town where pizza ruled the restaurant scene. “The only restaurant, to be honest, that I ever wanted to own was a pizza place,” she said. “Because I grew up south of Chicago, and I have a very specific pizza type and flavor that I love, and I’ve had a very hard time finding it in the West.” That dream finally became a reality with Millcreek Pizza House, the restaurant she and her family opened in 2024.

“I’m born in Vietnam, but I always worked in Japanese restaurants here in Utah.” Ken Cuong Gip’s story begins in Ho Chi Minh City, in a family that ran an ice cream shop. He remembers the rhythm of school days, soccer after class, and the occasional help at the shop packing kilos of ice cream for street sellers and loving the daring flavor of durian, a fruit native to Southeast Asia. At home, he cooked now and then with his mom and great-grandmother, and he taught himself fried rice just because he loved it. That simple plate became his first signature dish on his way to becoming the chef and owner behind the Japanese restaurant, Shinobi Sushi Bar & Grill.

“We were young and confident. In one year, we opened Orchid Dynasty, got married, and I was pregnant.” Shelly Huynh smiled when she said it, remembering a time when everything seemed possible. Born in Vietnam, she arrived in the United States as a toddler in 1979, one of the “boat people” whose families risked everything to flee.

“People have wondered how we could work together for forty years. But since we kind of do different things - even though they overlap - I have mIne and he has his. Some days are easier than others, but we have found a way to make it work.” Kelly and Majid Omana have built a life together in every sense - married since 1983, partners in Evergreen Framing Co. & Gallery since 1985, and still going strong.

“We want the people who come in here to feel like family.” Todd Holsten grew up on the east side of Salt Lake City, spending much of his childhood in the mountains. Skiing, biking, climbing - if it was outdoors, he was in his element. After high school, he worked a string of odd jobs before finding his career home at Delta Air Lines in 1996. Nearly thirty years later, he is still there, now part of the aircraft movement team, enjoying the job’s stability and the flight benefits that have allowed him, his wife, and their family to travel the world. Together with his wife, Aranya, he now owns Aranya Thai Kitchen, a warmly inviting spot known for fresh, meticulously prepared Thai dishes that reflect her passion for getting everything just right.

“We need to accept dogs for the creatures they are - different from us but equally deserving of respect and understanding.” Ashley Wolf speaks with the kind of clarity that comes from lived experience. Her journey into dog training was a winding path that began in Santa Cruz, California. It wove through rebellious teenage years, university classrooms, and a series of other careers. Eventually, it led Ashley - alongside her husband, Ryan Heidt - to co-found Bark & Biscuit, a business dedicated to helping dogs and their owners understand one another.

“This was always the goal, owning our own place,” said Andrew Fuller. “I just had to be patient enough to wait for the right moment.” For Andrew Fuller and his wife, Angelena, that moment arrived in February 2019 with the opening of Oquirrh, a refined yet welcoming American restaurant nestled in downtown Salt Lake City. At once personal and quietly romantic, Oquirrh reflects their shared story: a love for good food, deep respect for craft, and an unshakable partnership that spans both life and work.

“I turned to Byron and said, ‘Can we be a donut shop?’ And boom, here we are.” Kandy and Byron Tesen never set out to open a bakery. In fact, when they first met in the Army over two decades ago, they could not have imagined that one day, they would be creating rosemary chocolate chip cookies, lavender and earl grey mini loaves, and glazed habanero peach donuts in their own sun-filled café. But after years of service and sacrifice, the couple opened Eats - a vegan bakery that is equal parts community hub and creative playground.

“Finally, something I actually enjoy drinking.” That was the reaction of Jennifer Carleton when she first tried hard cider in a pub outside Galway.” Jennifer is the founder of Mountain West Hard Cider along with her husband Jeff. Jennifer had always loved mulled cider - the warm, spiced, non-alcoholic kind served during the holidays. But it was not until a 2008 work trip to Ireland that she discovered its boozy cousin: crisp, refreshing, and poured like a pint of beer.

“If you can envision it, we’ll make it happen.” Deb Holbrook smiled as she said this, and she meant it. Since 2022, she and her husband Chris have been the proud owners of the Salt Lake Institute of Culinary Education (SLICE), a thriving, hands-on culinary school and event space that has become a haven for aspiring chefs, curious home cooks, and anyone who simply wants to share a great meal and learn something new in the process.

“The two things that bring people together, no matter who they are, are sports and food. And that’s what we built this place on.” Frank and Jovanna Henry, owners of Creole & Sliders Cafe, did not move to Salt Lake City with the intention of opening a restaurant. They came to retire.

“If you walk in and we say hello, and you leave with nothing, that’s still enough for us. That’s the culture we’ve built here.” Zallzo may be a made-up name, but the business behind it is as real and rooted as they come.

“There is a difference between eating and dining,” said Marco Stevanoni. “Dining is an art that is being lost, but it is an experience that brings people together.” This philosophy is at the heart of VENETO, the Italian restaurant he and his wife, Amy, opened in 2016 in Salt Lake City. Born out of a desire to create the kind of culinary journey they longed for but could not find locally, VENETO is more than just a restaurant; it is a deeply personal expression of their shared passions, backgrounds, and values.

“I have been doing this since I was eighteen. I am sixty now. We just keep going because we love it, and because this is our fate.” Anna Tran, owner of Oh Mai, never set out to become a restaurateur, but food has always been central to her family’s story.

“Books are the repositories of human hopes and dreams and learning," proclaimed Tony Weller, owner of Weller Book Works. Walking into this shop is like stepping into a world of literary discovery. With its vast collection of new, used, and rare books, the store is an oasis for book lovers, a place where stories of the past and present converge. But behind the shelves lined with countless volumes, the story of Weller Book Works is itself an epic one, spanning multiple generations.

“We’ve carved out a little niche. It’s not flashy. But it’s ours. And there’s meaning in that.” Phil Sherburne, owner of Signed & Numbered, grew up building things. Raised in the Salt Lake City suburbs when they were still open fields and construction sites, he remembers gathering leftover scraps and hammering them into forts, boxes, and chairs. “I think I was five when I made a little chair for my sisters,” he said. “Building just became a part of who I am.” That instinct, passed down through generations - his family came to Utah to work the railroads around the turn of the last century - has guided Phil’s entire life.

“I get here at two in the morning, start baking, and by five, there’s already a line. But every day, I feel grateful. I see the same smiling faces, and they make me smile, too.” Brenda Le’s joy behind the counter at Fresh Donuts & Deli is unmistakable.

“We want to be a positive influence on people. We are open to sharing our story with all kinds of groups because if someone is stuck, maybe it will inspire them to change. That is what we live for now,” shared Robyn, co-owner of an unusually named motorcycle shop; the name came to Robyn one day and she simply blurted it out, “Sims Motorcycle Monkeys.” It was “unique, quirky and cute,” Matthew admitted, as she used to jokingly call her husband and their dog “my little monkeys.” But the moment she said it aloud, Matthew looked at her and nodded. That was it. After six months of thinking through name after name, they had landed on the one that felt right.

“We’re named after Kings Peak - the tallest mountain in Utah. It’s a fitting name because this journey has been all about reaching new heights.” Garland Ledbetter leans back, reflecting on the growth of Kings Peak Coffee Roasters. From opening their first shop in 2018 to a second location opened at the end of 2024, Kings Peak has become a beloved part of Salt Lake City’s coffee scene.

"My entire family is all about food. It's what our family revolves around." Manoli Katsanevas, owner of the eponymous Manoli’s as well as the less formal Paréa, was born and raised in the world of food. When he turned eighteen, he knew that he wanted to pursue a career in this field. Today, he has woven his Greek heritage into the culinary fabric of Salt Lake City, creating dining experiences that celebrate family, tradition, and exceptional cuisine.

“When we took over in January 2020, it was a bit of a risk,” Kara Leigh admits. “But almost five years in, we’re still excited to wake up every day and do what we do. This is a unique, magical life, and we’re grateful to be able to share it with our guests.”

“Our goal was to create something where we would want to work together,” Chris and Tricia Malstrom, the dynamic duo behind Malstrom Salon, stated. There is no doubt that they have succeeded in creating a haven for their clients, blending artistry and dedication. Their journey together began as teenagers when they met on the back steps of Jordan High School in the late 1980s. Their bond, forged in those early years, has only grown stronger over the decades, both personally and professionally.