“Cats can bring joy to people of all ages and can help them to get through emotional times. Sometimes a customer asks me, ‘What is your favorite cat?’ I say, I love every one of them. They are all different, and I want to share them with others.” That is how Lisa Chen, who moved to Utah from China in 2007, describes the inspiration behind MiaoMiao Café, a charming cat-themed space that merges handmade desserts, specialty drinks, and, of course, a family of cats she considers her children.

“No matter where you are in your journey of figuring out your gender or your sexuality - and no matter how you identify - you are welcome here.” Kaitlyn Mahoney, owner of Under the Umbrella, never imagined she would open a bookstore, let alone the first queer-specific bookstore in the country. But when no one else stepped up to fill a void she knew existed, she decided to do it herself. “Somebody should open a queer bookstore… obviously there is a need. Nobody did. So, I did.”

“The address was 666 South State Street. I said, ‘Let’s go first thing in the morning.’ That’s too good to pass up.” When Andrew Earley stumbled upon the now-iconic location of Mark of the Beastro, it was the address that first grabbed him. The tongue-in-cheek name followed soon after, a nod to the playful spirit he wanted to cultivate - one part punk rock, one part art haven. What began as a full-service vegan restaurant in 2019 has since transformed into a cozy and welcoming café - one that shares its walls, and soul, with a vibrant performance venue known as The Beehive.

“I believe that a cup of coffee can bring us together, creating a sense of community and providing comfort,” Vi Tran shared. Born and raised in Salt Lake City, Vi’s roots in the culinary world run deep. Her family owned a restaurant for two decades, immersing her in the rhythms of the food industry from a young age. “I kind of just grew up in a restaurant and learned some of the ins and outs. I saw how much joy food could bring to people,” she recalled.

“People tell me, ‘Don’t worry about the little things.’ But that’s where it starts. If you don’t pay attention to the little things, then the problems will only get bigger.” If there is anyone who embodies the soul of a true artisan and perfectionist, it is Jean Jacques Grossi - though most know him simply as JJ. Beloved by his customers, respected by his staff, and renowned for his meticulous dedication to quality, JJ has spent his life perfecting the art of French pastry and baking. His journey, however, has been anything but ordinary.

"I think it was actually kind of helpful in a way that we opened in February of 2020, admits Scott Adams, owner of District Coffee Company. He did not have to scale back like so many others at the beginning of COVID, instead Scott and his partner, Cameron Sappa, were able to simply open small. "We only had two employees; we had no real indoor space for seating. We could open with all the guidelines in place, and then just grow as everything was slowly lifted."

"My entire family is all about food. It's what our family revolves around." Manoli Katsanevas, owner of the eponymous Manoli’s as well as the less formal Paréa, was born and raised in the world of food. When he turned eighteen, he knew that he wanted to pursue a career in this field. Today, he has woven his Greek heritage into the culinary fabric of Salt Lake City, creating dining experiences that celebrate family, tradition, and exceptional cuisine.

“Kahve means coffee in Turkish,” Elif Ekin said with a warm smile, introducing the heart of her cafe’s name. Born in Adana, a small city in southeastern Turkey, Elif’s story is one of deep cultural roots, migration, and a love for creating community.

“We knew we could do well in a Thai restaurant, but we wanted something more challenging,” explains Maneerut Chitratonn, one of the owners of Early Owl. Opened in May 2024, Early Owl has quickly made its mark on Salt Lake City’s brunch scene. The restaurant offers a fabulous menu full of vibrant, healthy dishes, with eggs taking center stage.

“I knew I had to come home. Salt Lake City is where my roots are, and it’s where I wanted to build something of my own.” Therese Martin, owner of Carlucci’s Bakery, has spent the last twenty-three years creating a beloved neighborhood spot in Salt Lake.

“When I was a baby, Tinker used to sleep with me in the crib. He lived to be twenty-two years old.” Lisa, originally from Las Vegas, was inspired by Japanese cat cafés and named her own shop, Tinker's Cat Café, after her beloved cat.

“People always wonder about us - are we married, are we business partners? The truth is, we’re best friends who’ve built this chocolate shop together, and it’s been an incredible journey.” When Katie Masterson moved from Chicago to Salt Lake City in 2001, she had no idea that a temporary holiday job would lead her to become co-owner of Hatch Family Chocolates. Partnering with Steve Hatch, whose family had a rich tradition in candy making, Katie brought her background in pastries and desserts into the mix, helping to shape what is now one of Salt Lake City’s beloved chocolate shops.

“We’re babies, you know. It reflects our sort of immaturity,” Koby Elias grins as he, his brother Cyrus, and their friend Eric Valchuis try to explain the origin of the name of their shop, Baby’s Bagels. What started as a bagel experiment in early 2022 has quickly become a beloved spot in Salt Lake City, opening their first storefront in November 2023. The journey, however, was anything but straightforward.

“It was my dad who introduced me to cooking,” recalls the owner, Todd Bradley, of Leavity Bread & Coffee, a brand-new bakery and coffee shop. “I’ve always been my father’s son, and cooking together in the kitchen was something special we shared. That early connection to food sparked a lifelong passion that’s led me here.” Not to forget Todd’s mother, her spaghetti and salmon dishes will always have a special place in his heart.

“When we took over in January 2020, it was a bit of a risk,” Kara Leigh admits. “But almost five years in, we’re still excited to wake up every day and do what we do. This is a unique, magical life, and we’re grateful to be able to share it with our guests.”

“Tea is about connection - connecting with yourself, with others, and with the world around you,” says Bradley Heller, reflecting on the philosophy that drives his beloved Salt Lake City establishment, Tea Grotto. Originally from a small farm in central Illinois, Bradley’s journey to becoming a tea shop owner was anything but conventional.

“Life has a way of turning out for the best, even when the path seems uncertain,” Alan Hebertson mused. His eyes then glanced around the Coffee Garden, the space he has nurtured for over three decades. From its humble beginnings across the street in 1993, the Coffee Garden has grown into a beloved community hub in the heart of Salt Lake City’s 9th and 9th district. The café is more than just a place to grab a cup of coffee - it is a gathering spot where lives intertwine, and stories are shared.

“We’re embracing our roots and providing something different, something special.” Jennifer Rugg, the manager of Golden Braid Books, emphasized how she and the current owner, Pamela Brown, are fully committed to restoring the store’s original intent: a spiritual haven filled with unique products.

“The food, the drink - all of it is just a means to an end."  Erica O'Brien’s vision for The Rose Establishment was clear from the beginning. She wanted to develop a space that went beyond just serving coffee and food. “Ultimately, nothing else matters other than creating a place where people can connect.” This focus on fostering genuine human connections is central to everything at The Rose, from the intentional absence of Wi-Fi, encouraging face-to-face conversations, to the thoughtfully curated menu that prioritizes quality and sustainability.